Eighteen WhatsApp templates for salons and beauty: enquiry, booking, deposit, reminder, aftercare and rebooking
A salon's WhatsApp is enquiries about prices and slots, deposits for colour, reminders, and the occasional late arrival. Every one of those has a best-practice message, and most can be sent by an assistant while the stylist's hands are busy. Here are eighteen, marked by who sends them.
Quick answer
Keep templates for the salon cycle: price enquiry, stylist availability, booking with deposit rule, confirmation, reminder, running late, aftercare, rebooking prompt and no-show follow-up. The agent sends everything from enquiry to reminder from your price list and stylist hours; aftercare and rebooking prompts are sent by the team or by the agent when the client messages after the visit.
The eighteen
Enquiry (agent): Hi! [Salon] here. I can check prices and book you with a stylist. Which service are you thinking of? Price (agent): Full-head balayage on long hair is from RM 320, confirmed at consultation, about 2.5 hours. Would you like a slot? Stylist availability (agent): Mei is free Saturday at 10:30am or 2pm. Or Jason has 11am. Which one? Booking with deposit (agent): I can book you Saturday 2pm with Mei. A RM 50 deposit holds colour appointments and comes off the bill, free to move up to 24 hours before. Shall I confirm? Confirmation (agent): Booked: balayage with Mei, Saturday 14 Sept, 2pm, at [Salon], [address]. Deposit link: [link]. Reply YES to confirm. Patch test (agent): For a first colour with us, a patch test 48 hours before is required. Drop in any time Tuesday to Friday; it takes 5 minutes. Reminder (agent): Hi Sarah, reminder of your balayage with Mei tomorrow, Saturday 2pm. Reply YES to confirm, or tell me if you need to move it. Running late, client (agent): No problem. Mei can hold your slot until 2:15; after that we may need to shorten or rebook. Let me know. Running late, salon (staff): Apologies, Mei is running about 15 minutes behind. There's coffee waiting; see you soon. Aftercare (staff or agent after the client messages): Thanks for coming in, Sarah. To keep the colour: cool water, sulphate-free shampoo, and no heat styling for 48 hours. Rebooking prompt (staff, once): Hi Sarah, it's been about 7 weeks since your colour. Mei has slots next week if you'd like a refresh: Thursday 2pm or Saturday 10:30am. No-show follow-up (staff): We missed you today, Sarah. No problem; would you like to rebook? The deposit can move to the new slot. Cancellation inside 24 hours (staff): Understood. As it's within 24 hours the RM 50 deposit is kept, as agreed. We'd love to see you another time; message when you're ready. Product question (agent): Yes, we stock the [brand] range. The repair mask is RM 120; I can put one aside for collection or add it to your appointment. Gift voucher (agent): We do gift vouchers from RM 100. Reply with the amount and the recipient's name and we'll prepare it; collect in store or we'll send an e-voucher. Walk-in question (agent): Walk-ins are welcome on weekdays before 5pm for cuts, subject to availability. Colour is by appointment. Want me to book you? Photo of a style (agent): Lovely. Mei can do something like that; results depend on your hair, so let's book a 15-minute consultation first: Thursday 3pm or Saturday 11am? Review ask (staff): Thanks for visiting today. If you have a minute, a short Google review helps others find us: [link].
Rules
- Prices from the list, with 'from' and 'confirmed at consultation' for anything variable.
- State the deposit rule before confirming, every time.
- Photos get a consultation, never a promised result.
- Rebooking prompts are sent once, by staff, timed to the service cycle.
- Aftercare from the salon's written notes.
The setup behind these is in the salon guide.
Frequently asked questions
Can the agent quote salon prices?
Yes, exactly as on your list, with 'from' and consultation caveats where you mark them.
How do I handle deposits by WhatsApp?
State the rule in one line before confirming the booking and send the payment link. The agent states it; the team sends the link.
What do I say to a photo of a hairstyle?
Offer a consultation. Never promise a result from a photo.
Can the agent send rebooking prompts?
Rebooking prompts to clients who have not messaged are sent by staff, once. The agent handles rebooking when the client messages.
Which templates can the agent send?
Enquiry, prices, availability, booking with deposit rule, confirmation, patch test, reminders, product and voucher questions.
Book the colour while you cut
Price list, stylist hours, deposit rule, connect your number through Meta's sign-in. 7-day free trial.
Sources and further reading
- Cochrane Review, Mobile phone messaging reminders for attendance at healthcare appointments (Gurol-Urganci et al., 2013) · reminder messages improve attendance compared with no reminder
- WhatsApp Business Messaging Policy · opt-in, opt-out and prohibited-use rules every business must follow
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