A WhatsApp AI agent for golf clubs, driving ranges and simulator studios: answer green fees, tee time availability, dress code, memberships, lessons and corporate day enquiries, and book lessons and bays

The pro shop phone rings while a member is paying and a visitor is asking about the dress code. Most calls are the same: green fees, tee times, lessons, is the course open after last night's rain, do you do society days. An agent answers all of them so the counter can serve the person standing at it.

By Ritchie, ReplyKit · Published 5 October 2026 · 6 min read

Quick answer

Give a WhatsApp AI agent your green fees by day, time and player type, your tee-time booking link or an availability note, dress code and pace-of-play rules, membership tiers and what they include, lesson packages and the pros' availability, driving range and simulator pricing, hire equipment, course status, and your society and corporate day packages, and it answers in seconds, books lessons and simulator bays into real slots with reminders, directs tee-time bookings to your system, and hands over memberships, events and complaints. ReplyKit runs this from $29 a month.

What golfers ask Lessons and bays Society days and corporate events What staff keep FAQ

What golfers ask

Green fees. Weekday, weekend, twilight, 9 holes, juniors, visitors with members, buggy hire.
Tee times. Direct to your booking system, or answer from a daily availability note for walk-ups.
Course status. A note updated each morning: open, winter greens, back nine closed, buggies off.
Dress code and rules. In exact words; it is the most contested question.
Lessons. Pros, packages, prices, availability; booked into real slots.
Range and simulators. Bay pricing, booking, ball prices, hours.
Memberships. Tiers, joining fees, waiting lists; enquiry collected and handed over.
Society and corporate days. Packages, minimum numbers, what is included; intake handed to the events team.

Lessons and bays

Set each pro and each simulator bay up as a bookable service with its own availability, and the agent offers real slots, books one, and sends a reminder the day before with what to bring. Lesson packages (5 or 10) are quoted from the price list, and the agent records which package the golfer bought so follow-ups make sense. The booking mechanics are in booking without double-booking.

Society days and corporate events

The agent collects organisation, date, player count, package of interest, catering needs and contact, and hands over to the events manager with everything in one file. It answers package prices and what is included from your note but never confirms a date or negotiates. The intake pattern is in group bookings and corporate enquiries.

What staff keep

What stays with a person:

Membership sales, waiting lists and renewals.
Event confirmation and pricing.
Handicap, competition and club matters for members.
Complaints and course incidents.
Tee-time exceptions and tournaments.

Everything else the agent handles, and when it is unsure it says so and offers a human rather than guessing; see why the agent says it is not sure.

One honest note before the setup. ReplyKit connects to your number by QR pairing, the same linked-device mechanism as WhatsApp Web. It is live in minutes and needs no Meta approval, but Meta does not sanction automation this way, so a number can be restricted. We enforce limits of 30 replies an hour and 200 a day per number with a warm-up ramp for new numbers, reply to inbound messages only, and recommend a dedicated number rather than your main line. The full picture is in our ban guide.

Starter at $29 a month covers one number, one agent, one website assistant and 1,000 AI replies; Growth at $49 adds two more numbers, five agents and follow-up nudges; the 7-day free trial needs no card. Only the agent's own messages count; replies you receive and messages you send yourself are free. Pricing is in USD and the service works wherever WhatsApp does. What it costs in practice.

Frequently asked questions

Can the agent book tee times?

It directs golfers to your tee-time system or answers from a daily availability note. Lessons and simulator bays it books directly into real slots.

Does it answer course status?

From a note you update each morning: open, winter greens, buggies, closures.

Can it handle society and corporate enquiries?

It collects the details and package of interest and hands over to the events manager.

Does it sell memberships?

It explains tiers and collects the enquiry; a person handles the sale.

Can it answer in a visitor's language?

Yes. It replies in whatever language the golfer writes.

Keep the pro shop on the counter

Green fees, course status, lessons, bays and society days handled. 7-day free trial, no card.

Start free

Written by Ritchie, ReplyKitPart of the small team in Malaysia that builds and runs ReplyKit. Writes about WhatsApp automation, AI customer service and small business lead response.

How we know this. Golf and sports venues use ReplyKit for the enquiries that interrupt the pro shop; the lesson booking and corporate-day intake here reflect how they run it. Product figures in this article (limits, prices, per-reply costs) are taken from ReplyKit as it runs today and are re-checked when we update the page. Where we cite outside research, the source is linked below. We sell ReplyKit, so read our product claims with that in mind; we say where a different tool or no tool is the better choice. About ReplyKit.

Sources and further reading

Harvard Business Review, The Short Life of Online Sales Leads (Oldroyd, McElheran, Elkington, 2011) · firms that responded within an hour were about seven times more likely to qualify the lead
WhatsApp Business Messaging Policy · opt-in, opt-out and prohibited-use rules every business must follow
ReplyKit, Will WhatsApp ban my number for automation? · our own account of the risk and the limits we enforce

ReplyKit is an independent product and is not affiliated with or endorsed by Meta or WhatsApp. This article is general guidance for running a small business, not legal, financial or regulatory advice.