ReplyKit vs Gallabox: a WhatsApp API platform for broadcasts, Shopify and teams, against an AI agent that answers on your existing number
Gallabox is a WhatsApp Business API platform popular with Indian and Southeast Asian e-commerce businesses: broadcasts, a shared inbox, chatbot flows and Shopify features, priced by plan plus seats plus Meta's fees. ReplyKit is an AI agent for inbound enquiries and bookings at a flat price. The question, as usual, is whether you send or answer.
Quick answer
Choose Gallabox if you run promotional broadcasts and abandoned-cart flows to opted-in customers on the official API, want a team inbox with seats, and can budget plans from about $89 a month (lower in rupees for India) plus per-seat fees and Meta's per-message charges. Choose ReplyKit if you want an AI agent that answers customers from your knowledge, books and hands over, on your existing number on the official platform, with a website assistant included, from $29 flat. ReplyKit is $29, $49 or $99 a month with AI replies included (1,000, 5,000 or 20,000 a month), connected through Meta's official WhatsApp Business Platform with no pairing risk, a website assistant, booking, a CRM and inbox, and a 7-day free trial with no card. Meta's per-message fees apply only to reminder and follow-up templates sent outside the 24-hour window.
Side by side
Rival prices and features are as listed on the vendor's public pricing page when we checked in September 2026 and are summarised in US dollars; they change, so confirm on the vendor's page. ReplyKit's figures are current. We sell ReplyKit, and we have tried to say plainly where the other tool is the better choice.
| ReplyKit | Gallabox | |
|---|---|---|
| Built for | Answering inbound customers with AI, booking, CRM | Broadcasts, team inbox, flows, e-commerce on the API |
| Connection | Official WhatsApp Business Platform (Meta Cloud API) | Official WhatsApp Business API |
| Plans | $29, $49, $99 a month flat | About $89 to about $377 a month; rupee pricing for India; extra seats charged |
| Meta message fees | None inside the 24-hour window; Meta's rate for templates | Per message, on top of plan |
| Broadcasts and cart recovery | Broadcasts to opted-in contacts; no cart recovery | Yes, core strength |
| AI replies | Included, knowledge-based | Chatbot flows; AI features by plan |
| Website assistant | Included | Not the focus |
| Booking | Into your slots with reminders | Via flows or integrations |
| Shopify | Knowledge from your site | Native features |
| Number risk | Low; official platform | Low |
Where Gallabox wins
- Campaigns and cart recovery for online stores with opted-in lists.
- Team inbox with seats and assignment for larger teams.
- Shopify and e-commerce integrations.
- Sanctioned API with no restriction risk.
Gallabox's plans are on its pricing page; the seat and Meta charges are the parts to model carefully.
Where ReplyKit wins
- The AI answers free-text questions from your website and price list without flows.
- Flat price with no seats and Meta fees only on templates.
- Booking, reminders and a sales CRM for service businesses.
- Website assistant included.
Where the connection matters: ReplyKit runs on Meta's official WhatsApp Business Platform, so there is no linked-device pairing and no restriction risk from automation. Meta's per-message fees apply only to reminder and follow-up templates sent outside the 24-hour window; replies to customers who message you carry no Meta fee inside it. The trade-offs are explained in why ReplyKit runs on the official platform.
ReplyKit plans: Starter $29 (1 number, 1 agent, 1 website assistant, 1,000 replies), Growth $49 (3 numbers, 5 agents, 5 website assistants, 5,000 replies, follow-up nudges), Pro $99 (15 numbers, unlimited agents, 20,000 replies). Extra replies are $10 per 1,000. AI is included, and Meta's message fees apply only to reminder and follow-up templates. Details in what it costs.
Who should choose which
- Online store sending campaigns: Gallabox.
- Service business answering enquiries: ReplyKit.
- Team of five or more agents on WhatsApp: Gallabox's seat model may suit; ReplyKit has no seat limit but is built around the AI first.
- No developer, no approval process: ReplyKit.
Frequently asked questions
Is Gallabox or ReplyKit better for e-commerce?
Gallabox for broadcasts and cart recovery on the API; ReplyKit for answering product and order questions with AI and Meta fees only on templates.
Does Gallabox charge per seat?
Plans include some seats and charge for more, plus Meta's message fees. ReplyKit has no seat charges.
Can ReplyKit send broadcasts?
No. It is inbound only.
Which is safer for my number?
Gallabox, on the sanctioned API.
Can I run both?
Yes, on separate numbers: campaigns on Gallabox, replies on ReplyKit.
Answer, do not blast
AI replies, booking and CRM at a flat price. 7-day free trial.
Sources and further reading
- Gallabox, Pricing (checked September 2026)
- Meta, WhatsApp Business Platform pricing · per-message pricing for the official API, for comparison
- WhatsApp Business Messaging Policy · opt-in, opt-out and prohibited-use rules every business must follow
ReplyKit is an independent product and is not affiliated with or endorsed by Meta or WhatsApp. ReplyKit is an independent product and is not affiliated with Gallabox or Meta. Rival prices and features are as published in September 2026 and may change.